A month ahead of his birthday, the Bollywood superstar Shah Rukh Khan on Wednesday evening featured on the world’s tallest building Burj Khalifa for the 4th time.

Khan lighted up the Burj Khalifa in a brand campaign for Burjeel Holdings, UAE’s biggest private healthcare operator. The healthcare group owns 39 hospitals and medical centres in the UAE and Oman.

Shah Rukh Khan, who is lovingly called ‘King Khan’ by his fans, is the only actor in the world to achieve this feat.

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The campaign video was screened at the world’s tallest building. In the video, SRK can be heard narrating the inspiring journey of the healthcare group.

The video also shows SRK showcasing the iconic Sheikh Zayed Grand Mosque and the group’s flagship facility, Burjeel Medical City.

Shah Rukh Khan begins the 1:10-minute video by paying tributes to the UAE’s heroic martyrs and the cultural landmark of Wahat Al Karama.

As soon as the video went viral on social media, SRK fans started sharing King Khan’s achievements. The video has been widely shared on social media.

The event marked the launch of an integrated brand campaign by one of the largest healthcare service providers in the United Arab Emirates. The event was held to highlight Khan’s strong connection to the UAE.

Shamsheer Vayalil, Chairman of Burjeel Holdings said the venture is proud to launch the campaign with superstar Shah Rukh Khan. It symbolises Burjeel Holdings’ ambition to become a global leader in healthcare based out of a country that has inspired the world with its fascinating growth story, he also said.

The campaign video was directed by Prashant Issar, who also directed the Dubai Tourism campaign also featuring Shah Rukh Khan.

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