{"id":133183,"date":"2021-05-18T18:41:27","date_gmt":"2021-05-18T13:11:27","guid":{"rendered":"https:\/\/apnlive.com\/?p=133183"},"modified":"2021-06-23T18:43:59","modified_gmt":"2021-06-23T13:13:59","slug":"sumeet-jindal-founder-of-postman-news-shares-strategies-that-will-maximise-your-social-media-presence","status":"publish","type":"post","link":"https:\/\/apnlive.com\/blog\/sumeet-jindal-founder-of-postman-news-shares-strategies-that-will-maximise-your-social-media-presence\/","title":{"rendered":"Sumeet Jindal founder of Postman News shares strategies that will maximise your social media presence"},"content":{"rendered":"\n

Social Media Platforms have revolutionized the way people communicate. They are now a crucial part of our lives, and they work in tandem with technology. Today, social media is more prevalent than ever. Sumeet Jindal, founder of Postman News, here lists 8 ways in which social media impacts people’s lives.<\/p>\n\n\n\n

Businesses and brands are now taking advantage of the social media platforms by launching campaigns that focus on their clients. These campaigns may be about anything, from product launches to advertisements, to charitable causes.<\/p>\n\n\n\n

Here are the 8 Social Media Strategies:<\/strong><\/strong><\/h2>\n\n\n\n

1. Create Customer Base<\/strong><\/h3>\n\n\n\n

Social Media is a great way to directly connect with customers. It’s important that we keep customers updated and informed about any new product launches, offers, activities, etc. It’s a great way to create buzz about our brand and get 1 on 1 interaction with the customers.<\/p>\n\n\n\n

Increased Customer interaction also leads to increased sales, which in turn leads to improved branding and awareness about the company’s products and services.<\/p>\n\n\n\n

2. Create Engaging Content<\/strong><\/h3>\n\n\n\n

We have to be creative with our content and create interesting content that will get the attention. This helps in keeping the customer updated with the latest information, and they are more likely to come back to us for further transactions.<\/p>\n\n\n\n

3. Follow Trends<\/strong><\/h3>\n\n\n\n

It’s important that we track the most popular topics and trends in order to engage our audience with them. We have to use these trends as an opportunity to come up with interesting content and offers.<\/p>\n\n\n\n

4. Analyze Competitors <\/strong><\/h3>\n\n\n\n

We have to closely observe the current marketing techniques of our competitors and come up with unique strategies that will help us better them.<\/p>\n\n\n\n

5. Do a social media audit<\/strong><\/h3>\n\n\n\n

It’s important that we plan our social media campaign to ensure that it is effective. A social media audit will help us keep track of how much time we spend on social media and how much money we spend on it. We have to use this amount of time and funds for the right places.<\/p>\n\n\n\n

6. Create a social media content calendar<\/strong><\/h3>\n\n\n\n

We have to spend the least amount of time possible for maintaining our social media accounts. A content calendar will help us implement a plan for creating content and posting it at the right time.<\/p>\n\n\n\n

7. Establish a social media budget<\/strong><\/h3>\n\n\n\n

We have to plan on how much we will need to spend on our social media campaigns. We have to take the time and check how much is needed to maintain our accounts.<\/p>\n\n\n\n

8. Use The Art of Storytelling<\/strong><\/h3>\n\n\n\n

We have to use our social media accounts as an opportunity to showcase our creativity and share interesting stories with the world. The best way is to share and update the audience about any factual news<\/a>, and how it has affected or influenced our customers.<\/p>\n","protected":false},"excerpt":{"rendered":"

Social Media Platforms have revolutionized the way people communicate. They are now a crucial part of our lives, and they work in tandem with technology. Today, social media is more prevalent than ever. <\/p>\n","protected":false},"author":4,"featured_media":101611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[79031],"tags":[1563,93450,97216,102900,102901],"yst_prominent_words":[52475,21637,37407,11894,9155,25484,52078,68445,26195,68440,26183,21001,61452],"ppma_author":[140543],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/d2r2ijn7njrktv.cloudfront.net\/apnlive\/uploads\/2020\/10\/28154024\/social-media-marketing-idea.jpg","jetpack_sharing_enabled":true,"authors":[{"term_id":140543,"user_id":4,"is_guest":0,"slug":"apnnewsdesk","display_name":"APN Live","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/478eacb893eda88aa6ed8d99b005bf58?s=96&r=g"}],"_links":{"self":[{"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/posts\/133183"}],"collection":[{"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/comments?post=133183"}],"version-history":[{"count":0,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/posts\/133183\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/media\/101611"}],"wp:attachment":[{"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/media?parent=133183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/categories?post=133183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/tags?post=133183"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/yst_prominent_words?post=133183"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/apnlive.com\/wp-json\/wp\/v2\/ppma_author?post=133183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}