India is in the festive mood and amid all the festivities, brands try their level best to come up with innovative and touching advertisements. However, a section of Indians is always left hurt by these ads in some or another way.<\/p>\n\n\n\n
After FabIndia\u2019s Jash-e-Riwaz controversy, a recent advertisement by Dabur\u2019s Fem has yet again turned out to be hair-raising for outraged tweeple. The ad was launched on October 23, on the occasion of the Hindu festival Karva Chauth wherein married women observe fast for the longevity of their husbands.<\/p>\n\n\n\n
Giving out a progressive message, the Dabur ad promoted a bleaching product that showed two young women getting ready for their first Karva Chauth. Later, it revealed that they are each other\u2019s partners. The ad promoted same-sex couples and how they have equal rights to observe any festival they want.<\/p>\n\n\n\n
Watch the advertisement here:<\/strong><\/p>\n\n\n\n