{"id":471004,"date":"2023-05-12T14:17:43","date_gmt":"2023-05-12T08:47:43","guid":{"rendered":"https:\/\/apnlive.com\/?p=471004"},"modified":"2023-05-12T15:05:23","modified_gmt":"2023-05-12T09:35:23","slug":"boycott-starbucks-ad","status":"publish","type":"post","link":"https:\/\/apnlive.com\/lifestyle\/boycott-starbucks-ad\/","title":{"rendered":"#BoycottStarbucks: Starbucks India gets backlash over its new LGBTQIA+ ad"},"content":{"rendered":"\n

Starbucks is one of the most popular coffee brands across the globe. The American multinational chain of coffeehouses is hogging headlines after Starbucks India launched its new campaign, It Starts With Your Name, with an advertisement on LGBTQIA+.<\/p>\n\n\n\n

The two-minute-long advertisement tells a story of a father who is not happy with her son’s decision to transition into a woman. The ad starts with the parents sitting at a Starbucks outlet and waiting for their now-daughter Arpita. <\/p>\n\n\n\n

The father had her name saved as Arpit and not Arpita while the mother asks him not to be mad at their daughter like the previous time. It seemed the father had trouble accepting his son with his female identity. However, the ad shows the father had moved on from his stubbornness and accepted gender fluidity. As his daughter arrives, he orders three cold coffees by her name Arpita and not Arpit.<\/p>\n\n\n\n

Watch the viral video here:<\/strong><\/p>\n\n\n\n

Sharing the ad, Starbucks India wrote “Your name defines who you are, whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us.”<\/p>\n\n\n\n

Read Also<\/strong>: A day after Supreme Court verdict, Uddhav Thackeray challenges Eknath Shinde-BJP to face fresh elections<\/a><\/p>\n\n\n\n

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Your name defines who you are – whether it's Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName<\/a>. \ud83d\udc9a pic.twitter.com\/DKNGhKZ1Hg<\/a><\/p>— Starbucks India (@StarbucksIndia) May 10, 2023<\/a><\/blockquote>