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India women’s cricket stars witness major brand value surge after World Cup win

Following India’s first-ever Women’s ODI World Cup win, stars like Jemimah Rodrigues and Smriti Mandhana have witnessed record brand value growth and massive sponsor interest.

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The Indian women’s cricket team’s historic ODI World Cup victory has led to a massive rise in the players’ brand value. Since lifting the trophy in Navi Mumbai, the team’s leading stars have seen endorsement fees increase between 25% and 100%, marking a significant moment for women’s cricket in India.

As per reports, brand agencies and sponsors have flooded players with offers for new deals and renewals at higher rates. Players like Jemimah Rodrigues, Smriti Mandhana, Harmanpreet Kaur, Deepti Sharma, and Shafali Verma have all seen a steep rise in their commercial demand and social media following.

Jemimah Rodrigues’ brand value doubles

Jemimah Rodrigues, who smashed a remarkable 127* in the semi-final against Australia, has emerged as one of the most sought-after faces in Indian sports. Her endorsement fee has reportedly doubled, now ranging betweenRs75 lakh andRs1.5 crore per brand, depending on the contract terms.

Karan Yadav, Chief Commercial Officer at JSW Sports, confirmed the surge in inquiries post the semi-final win, stating that conversations are underway with brands across 10–12 categories.

Smriti Mandhana continues to lead the charts

Smriti Mandhana, India’s highest-paid female cricketer, continues to dominate the brand space. Endorsing major names such as Nike, Hyundai, SBI, Gulf Oil, and PNB MetLife, she is estimated to earnRs1.5–2 crore per brand. Her image as a consistent performer and youth icon has helped expand the commercial footprint of women’s cricket.

Brands celebrate India’s World Cup glory

Major companies quickly joined the celebration wave. Campaigns from Surf Excel and Rexona highlighted women’s empowerment, while Swiggy Instamart, Puma, and Pepsi rolled out congratulatory posts.
Puma, which sponsors Harmanpreet Kaur, Deepti Sharma, and Richa Ghosh, hailed the victory with a message honouring the team’s resilience, while Pepsi’s campaign read, “From one blue team to another.”

This surge has brought long-overdue recognition to India’s women cricketers. The challenge now lies in ensuring that this momentum translates into long-term growth for the sport.

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Ravi Shastri warns critics against messing around with Virat Kohli and Rohit Sharma

Ravi Shastri has cautioned critics and certain individuals against creating hurdles for Virat Kohli and Rohit Sharma, calling them “ODI giants” who deserve unwavering backing from selectors and management.

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Ravi Shashtri

Former India head coach Ravi Shastri has issued a strong and direct warning to those questioning or undermining the roles of Virat Kohli and Rohit Sharma in India’s ODI setup. His remarks come amid growing scrutiny over the duo’s future, especially regarding the 2027 ODI World Cup plans.

Shastri, who shares a long professional and personal equation with both stalwarts, made his views clear during an interview, saying that critics and certain individuals should refrain from creating unnecessary trouble around two of India’s most accomplished white-ball players.

‘Don’t mess around with Kohli and Rohit’: Shastri

Shastri emphasised that Kohli and Rohit remain giants of ODI cricket and deserve respect, not interference. Without naming anyone, he hinted at individuals who are allegedly trying to complicate things for the pair.

He said the two senior batters have earned their stature over years of consistency and match-winning performances, and warned that if they decide to “switch on” completely, those attempting to disrupt their journey would be sidelined swiftly.

Debate over 2027 ODI World Cup participation

Shastri’s remarks come amid ongoing discussions about whether both players should continue in the ODI format. Critics argue that their time away from domestic cricket could affect their World Cup chances.

Rohit Sharma has agreed to participate in the Vijay Hazare Trophy to stay in rhythm as per BCCI guidelines. Virat Kohli initially declined a return to domestic one-day cricket but eventually reconsidered after persuasion from selectors.

A message for selectors and team management

Shastri’s comments are widely seen as a firm reminder to the current selection committee and team management to support proven performers instead of adding pressure. His warning, delivered in his typical candid style, signals his unwavering backing for the senior pros.

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Virat Kohli hits record 53rd ODI century as India build big total in Raipur

Virat Kohli’s superb 53rd ODI century and Ruturaj Gaikwad’s 105 powered India past 280 in the second ODI against South Africa after a strong 195-run stand.

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India put up a commanding batting display in the second ODI against South Africa in Raipur, with Virat Kohli smashing a record-extending 53rd ODI century and Ruturaj Gaikwad delivering a superb hundred to push the hosts near the 300-run mark.

Kohli anchors India’s recovery after early wickets

After being asked to bat first, India stumbled early with Rohit Sharma and Yashasvi Jaiswal departing at a score of 62. The situation changed once Virat Kohli and Ruturaj Gaikwad joined forces for the third wicket.

The pair stitched a formidable 195-run partnership, stabilising the innings and then accelerating with precision. Kohli, who had already hit a century in the previous ODI, continued his rich form by reaching his 53rd ODI ton—also his 84th international century.

Gaikwad strikes his first ODI hundred

Ruturaj Gaikwad took time to settle but shifted gears beautifully, bringing up his maiden ODI century with a boundary. His 105 off 83 balls included strong strokes, including a six and four in a single over off Keshav Maharaj. He eventually fell to Marco Jansen while attempting to clear the boundary.

India surge past 280

Kohli remained firm at the crease, striking timely boundaries and even surviving a close chance off Corbin Bosch. KL Rahul supported him at the other end as India crossed 280 in the 39th over, building momentum for a possible 350-plus total.

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Gautam Gambhir says BCCI will decide his future after 2-0 test series defeat

Gautam Gambhir has left his future as India’s Test coach to the BCCI after a 2-0 series loss to South Africa, saying the blame begins with him and calling for stronger focus on Test cricket.

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Gautam Gambhir

India head coach Gautam Gambhir has put the responsibility of deciding his future on the Board of Control for Cricket in India (BCCI), following the team’s 2-0 Test series loss to South Africa. India’s defeat in Guwahati, their heaviest in terms of runs, has intensified scrutiny over the team’s performance under Gambhir’s leadership.

Gambhir leaves decision to BCCI

After India’s 408-run defeat, Gambhir made it clear during the press conference that he would not ask for more chances.
He said the BCCI would decide whether he should continue as Test coach.

“Indian cricket is important, I am not. It is for the BCCI to decide,” Gambhir stated, adding that he has always maintained this stance. He also reminded that he had previously delivered results in major tournaments like the Champions Trophy and Asia Cup.

“Blame starts with me,” says Gambhir

Gambhir accepted full responsibility for the series loss, acknowledging that every member of the team shares the blame.

He pointed to India’s collapse from 95/1 to 122/7 as a turning point that cannot be justified.

“You don’t blame individuals. Blame lies with everyone, and it starts with me,” he said.

Criticism over team changes and approach

Under Gambhir, India have lost 10 of 18 Tests, with consecutive whitewash defeats—first against New Zealand last year and now South Africa. Despite team overhauls and new faces, results have remained unchanged.

He has faced criticism for frequent experimentation, especially his preference for all-rounders over specialist players in the traditional format.

Responding to queries on what kind of players succeed in Tests, Gambhir said the format demands resilience.

“You don’t need the most flamboyant and talented cricketers. You need tough characters with limited skills,” he said.

“Prioritise Test cricket,” Gambhir urges

Gambhir stressed that reviving India’s Test performance requires a collective effort and a renewed focus on red-ball cricket.

“If you are serious about Test cricket in India, start prioritising it. You cannot blame only players or a certain individual,” he emphasised.

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