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Ditch expensive western products and opt for affordable Indian Brands, Says Reveka Setia, Professional Makeup artist

Ayurveda, a discipline that has been practised for thousands of years, originated in India. It’s also a country where it’s normal to open the kitchen cupboard in search of a quick treatment for any skin or hair problem. Many domestic natural cosmetic products, as well as those influenced by a more Western mindset, have sprung up as a result of these rich traditions.

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Reveka Setia

Ayurveda, a discipline that has been practised for thousands of years, originated in India. It’s also a country where it’s normal to open the kitchen cupboard in search of a quick treatment for any skin or hair problem. Many domestic natural cosmetic products, as well as those influenced by a more Western mindset, have sprung up as a result of these rich traditions.

​​Despite cosmetics being more popular than ever, Sephoras and Bobbi Browns are springing up all over the city. Even more than we like Fenty Beauty and the Gigi Hadid X Maybelline collection, there are a few native makeup brands which are just as great at maintaining our lips coloured and cheekbones in tip-top shape.

While researching deeper into this segment we came across a name which helped us understand the price of the product doesn’t define the richness and look, it depends on the technique and skill of the artist.

Ms. Reveka Setia is a skilled makeup artist with more than 10 years of expertise. She’s transformed herself into an enviable mentor. She established the Makeup Studios and Academy in order to share her expertise, talents, and concepts with all of these talented young people.

She explains to us “Numerous older businesses paved the way for outstanding Indian beauty and cosmetics products, and we’ve subsequently seen some fantastic labels emerge. Below is a list of our favourite independent beauty firms, ranging from large names in the worldwide cosmetics industry to lesser-known labels that you should know about.

  • Disguise
  • Nykaa Beauty
  • Insight
  • Sugar Cosmetics
  • Ruby’s Organic

There are many more on this list, these are the few that I spot on frequently.

Going local and supporting small Indian businesses is essential, as it boosts up the confidence, promotes these amazing startups and why opt for a western or other country brand when we have so many brands with such amazing and authentic quality products in India.

Girls have foundly fallen for International brands or the much-hyped premium items will always appeal to someone who is obsessed with all things beauty. It might be fascinating to open your cupboard and find that chemical peeling solution or that kojic acid serum for which you paid a lot of money. After all, the reviews have been fantastic, and beauty bloggers have endorsed it as well.

She firmly believes in being vocal for locals,The Indian beauty business has progressed significantly, and it is no longer as naive as you may believe. We now have wonderful indigenous brands that give the same effect at a lower cost as a consequence of advancement..

Reveka finished her education in Delhi and then began to create her cosmetics career by opening two studios in Rajpura and Chandigarh Tricity.She also intends to create a studio in Delhi in the near future. Reveka has carved her way into the beauty sector as a freelancer and has taken advantage of the chance admirably. Each of Reveka’s looks goes viral in a matter of seconds. That is why she has become an internet star, with many aspiring makeup artists copying her style and cosmetics.

She is always willing to travel for her customers to give them the greatest appearance possible, no matter where their wedding or special occasion takes place.

Check her out and book your service with her academy.

www.revekasetia.com

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WhatsApp alerts users to stealthy zero-click hacking risk

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WhatsApp hacking

WhatsApp has recently warned its users about a new type of cyber threat known as the “zero-click” hack, which has compromised the devices of approximately 90 individuals across various countries without any interaction from the users. This sophisticated hacking technique does not require the victims to click on any links, making it extremely stealthy and difficult to detect.

The affected individuals include journalists and activists, highlighting the use of this spyware in targeting members of civil society. The hacking tool is developed by Paragon Solutions, an Israeli company known for its advanced hacking software, which is primarily sold to governments for purposes such as fighting crime and ensuring national security.

This zero-click hack involves the deployment of malicious electronic documents to the targets’ devices. These documents do not require any user interaction to execute the hack, enhancing the stealthiness of the attack. WhatsApp officials have reported to Reuters that they have detected efforts to compromise about 90 of their users and have taken steps to disrupt the hacking activities.

The targets of this hack span more than two dozen countries, with some located in Europe, according to various reports. The identity of the specific targets has not been disclosed by WhatsApp, but the company has referred the affected users to the Canadian internet watchdog group, Citizen Lab, for further assistance.

John Scott-Railton, a researcher at Citizen Lab, commented on the situation, stating that the discovery of Paragon’s spyware targeting WhatsApp users serves as a reminder of the ongoing proliferation of mercenary spyware. He noted that this continues the pattern of spyware being used in problematic ways.

WhatsApp has informed law enforcement and industry partners about the incident, although specific details of these discussions have not been shared publicly. The FBI has yet to comment on the matter. This incident underscores the growing risks associated with spyware and the need for users to be vigilant about cyber security.

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Delhi Convention Centre: Why is The Zora Convention Centre built at Delhi’s Lodhi Road special?

It serves as an exquisite venue for weddings, festivals, corporate gatherings, and a variety of other events.

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The Zora, Delhi Convention Center, located near Jawaharlal Nehru Stadium in Delhi, was inaugurated in August 2024. This convention center is specifically designed to cater to global event needs.

Spanning over 2 lakh square feet, The Zora features impressive architectural elements, including 38-foot high ceilings and two pre-designed halls, crafted by the esteemed designer Walid Baz, founder of Baz Events. It serves as an exquisite venue for weddings, festivals, corporate gatherings, and a variety of other events.

In an exclusive interview with APN News, Jyoti Kalash, Chief Administrative Officer (CAO) and retired IAS officer stated, “The design of this event center is striking. Upon entering the main hall, guests will feel transported to another realm, as there is a glass floor beneath them that can easily support over 1,000 people.”

“The Zora stands out due to its nature-inspired design and outstanding craftsmanship, which was accomplished in just 80 days by an international team, establishing a new benchmark for luxury in India,” the former IAS officer emphasised.

Dhananjay Kumar, CEO of The Zora – Delhi Convention Center, also spoke with APN News, stating, “We are offering not just a venue, but a destination for unique, unforgettable experiences. This luxurious and stunning space was completed within an impressive timeframe of only 80 days.”

Know what is special in ‘The Zora’

  • Prime location on Lodhi Road, convenient location for all.
  • Parking facility for more than 2000 vehicles.
  • Designed by award-winning architectural designer Walid Baz, bringing world-class expertise to Delhi.
  • Completed within a time period of just 80 days.
  • Spread over 2 lakh sq ft with two pre-designed halls and spacious customisable areas.
  • The Zora’s design is inspired by nature, offering guests an ambiance of beauty and tranquility.
  • 750 tonnes of iron has been used for strength.
  • 700 intelligent lights have been used with over 20 modes to match the mood of the ceremony.
  • Another large dining area is separate from the Grand Ballroom.
  • The interiors look beautiful and are adorned with intricate handmade designs.

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IIMM Delhi claims 100% placement for PG Diploma in ADPR for 3 consecutive years

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The International Institute of Mass Communication (IIMM) Delhi continues to solidify its reputation as a premier institution for media and communication studies by achieving 100% placement for its Post Graduate Diploma in Advertising and Public Relations (PGD ADPR) course for the third consecutive year. This remarkable achievement underscores the institution’s commitment to academic excellence and its pivotal role in shaping future leaders of the media industry.

A Legacy of Excellence

Ms. Simrat Gulati, an IIMC Alumna and Advertising veteran, who heads this program at IIMM Delhi said, “ADPR is one of IIMM Delhi’s oldest and most prestigious programs. Established with the vision of providing comprehensive education and training in the fields of advertising and public relations, this course has evolved to meet the dynamic demands of the industry. The curriculum is meticulously designed to combine theoretical knowledge with practical skills, ensuring that students are well-prepared for the challenges of the professional world.”

Industry Recognition

Industry experts and media professionals also hold IIMM Delhi’s ADPR program in high regard. Vivek Satya Mitram, a renowned Brand Strategist and co-founder at Bharat Dialogues said, “I have interacted with IIMM Students in workshops & events, the rigorous training included in their ADPR course and exposure to real-world scenarios are indeed a benchmark in media education. We at Bharat Dialogues regularly hire interns from IIMM Delhi for their creativity, strategic thinking, and ability to adapt to the rapidly changing media landscape.”

Several key factors contribute to the consistent placement success of the ADPR program at IIMM Delhi added their Academic Director Pooja Priyamvada. “We at IIMM Delhi have fostered strong relationships with leading companies in the advertising and PR sectors. These partnerships provide students with ample internship opportunities, live projects, and exposure to industry practices. We are privileged to have a highly qualified and experienced line up of faculty members & Guest lecturers who bring a wealth of industry knowledge and academic expertise.”

The industry-readiness of any curriculum requires that it is regularly updated to reflect the latest trends and technologies in the media industry. This ensures that students are equipped with relevant skills and knowledge that make them highly employable. As per many ex-students that is what set them apart from the crowd in the highly competitive media industry. Through mock interviews, resume building workshops, and career counseling sessions, the placement cell ensures that students are well-prepared to enter the job market.

The 100% placement record over the past three years is a testament to IIMM Delhi’s unwavering commitment to excellence. As the media industry continues to evolve, the institute remains dedicated to providing exemplary education and training that empowers students to become leaders in their field.

Established in 1999, the International Institute of Mass Media (IIMM) Delhi is a premier institution dedicated to providing high-quality education in mass media and communication. With a focus on practical training, industry exposure, and academic excellence, IIMM Delhi offers a range of undergraduate, postgraduate, and diploma programs designed to prepare students for successful careers in media and communication.

For more information about IIMM Delhi and its programs, please visit www.iimmdelhi.com

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