Albinder Dhindsa, co-founder and CEO of Blinkit, on December 31 night shared insights on the most popular items ordered through the quick commerce company’s app on New Eve. His post drew a sharp rebuke from comedian Kunal Kamra, who questioned the average wages paid to Blinkit’s delivery partners in 2024.
Dhindsa, in a post on X, highlighted that Zomato-backed Blinkit, which claims to deliver products within ten minutes, experienced record-breaking metrics: the highest daily orders, the most orders per minute, the most orders per hour, and the highest total tips for delivery partners in a single day. He noted: “1,22,356 packs of condoms, 45,531 bottles of mineral water, 22,322 Partysmart, 2,434 Eno are enroute right now! Prep for after party?”
In response, Kamra criticised Dhindsa, asserting that quick commerce platforms exploit gig workers and are not true job creators. “They are landlords without owning any land,” he asserted, referring to the owners of such platforms. Last year, Kamra had a public disagreement with Ola founder Bhavish Aggarwal regarding the after-sales and service issues of Ola’s electric scooters.
He described these company leaders as “thugs” who utilise data like oil without compensating for the resources they draw upon. “One day, there will be regulations that humble them,” Kamra added, urging Dhindsa to provide clarity on the average wages received by Blinkit’s delivery partners in 2024.
Earlier, Kamra had engaged in a heated exchange with Ola’s CEO about customer service complaints and the delivery of defective products.
The quick commerce sector has experienced significant growth in India over recent months, with major players like Blinkit, Swiggy Instamart, and Zepto delivering groceries and household items within minutes. While customers appreciate the convenience, Kamra highlighted the troubling aspects of this rapid service, focusing on the exploitation of gig workers through low wages and extended working hours.
In a follow-up post, Kamra elaborated on the adverse effects of quick commerce, stating that platform owners take advantage of gig workers. “While we enjoy the convenience of quick commerce, I want to highlight the darker side,” he reiterated on X, asserting that platform owners are not true job creators and exploit people under the guise of offering them freedom.
“Without any ownership or accountability, they simply take advantage of their economic superiority,” he continued, emphasising that there are currently no regulations in place to protect gig workers from such exploitation.
A user named “Gig Workers Union from Hyderabad” supported Kamra’s sentiments, thanking him for being their voice and pointing out that these platforms operate without oversight, burdening poor delivery partners with excessive costs and unfair conditions. It tagged @TelanganaCMO and @TelanganaCS, calling for urgebt attention to the situation.
In another post, Kamra referenced the Indian Contract Act of 1872, highlighting that contracts benefiting parties with a significant economic advantage could potentially be invalidated if found exploitative. He lamented that democratic institutions that should uphold dignity, safety, and equality are preoccupied with other matters.