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STAR India elbows out Sony in Rs 16,347.50 crore deal for IPL broadcast rights till 2022

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STAR India elbows out Sony in Rs 16,347.50 crore deal for IPL broadcast rights till 2022

[vc_row][vc_column][vc_column_text]The company already has broadcast rights of all ICC events and Asia Cups until 2033 and 2023 respectively

Establishing its practical monopoly on airing all major cricket tournaments in India and select global markets, STAR India elbowed out Sony pictures, on Monday, to win the media rights for television and digital broadcast of the Indian Premier League (IPL) till 2022 with its staggering consolidated bid of Rs.16,347.50 crore.

With media rights for the IPL broadcast now in its pocket, STAR India will be the platform for broadcast of all major cricketing events as it already has global media rights for all ICC events and the Asia Cup till 2033 and 2023 respectively. The cash-rich IPL was the lone major cricketing event not to be aired by STAR India until now. The STAR India broadcast deal will come into effect in 2018 when the previous 10-year-bid won by Sony in 2008 for Rs 8200 crore ends its course.

The TV and digital broadcast rights won by STAR India are for various segments – India, Middle East, Africa, Europe and America. It is expected that STAR India’s digital vertical HotStar would be used for live streaming of IPL matches in India.

The bidding of various media rights of the lucrative T20 cricketing event was held in Mumbai. The final figures of the bid were released on IPL’s official twitter handle.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_raw_html]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[/vc_raw_html][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Soon after being declared the winner STAR India chairman Uday Shankar said: “We believe the IPL is a very powerful property, and we believe there is lots more value that can be created for fans of cricket on digital and TV… We would remain committed to ensure that the growth of sports in this country continues to be driven by the power of cricket.”

A total of 24 companies, including Sony, STAR India, Airtel, Amazon, Times Internet, Facebook and Twitter, had picked up the Invitation to Tender (ITT) to bid for the media rights in the Indian subcontinent and global markets for the next five years. However, 10 of the 24 companies did not turn up for the bidding process. The ones to back out included the likes of Amazon, Twitter and Yahoo.

BCCI had shortlisted STAR India and Sony for broadcasting rights while Reliance Jio, Airtel, Times Internet and Facebook were to bid for digital rights. However, it was later declared that STAR had won both television and digital broadcast rights through a single consolidated bid of Rs 16,347.50 crore.

Interestingly, Sony’s individual bid for broadcast (TV rights) was pegged at Rs 11,050 crore, substantially higher that STAR’s quote of Rs 6,196 crore. However, bidding rules allowed for companies to form a consortium and if its consolidated global bid happened to be greater than the sum total parts of every individual bid then the consortium stood to emerge as the winner – something that happened in the case of STAR India.

With STAR India now gaining TV and digital broadcast rights of all major cricketing events, it is now certain that its competitors in the media industry would raise the monopoly bogey to attack the network. Only a week ago, DTH operator Dish TV had written a letter to the Union government seeking its intervention to stall the participation of STAR India in the IPL bidding process. In the letter, Dish TV CMD had said that an “absolute monopoly” would be created if STAR India were to win.

“The acquisition of the IPL telecast rights by STAR would lead to a situation where there will be an absolute monopoly thereby leading to dominance by STAR in the field of cricketing telecast rights…,” Dish TV had argued, adding that if such a situation were to emerge then STAR would compel TV channel distributers and ultimately the consumers to shell more money from their pockets.[/vc_column_text][/vc_column][/vc_row]

Entertainment

FIFA World Cup final halftime show divides fans despite stars

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FIFA’s decision to introduce a halftime show during the 2026 FIFA World Cup final has sparked mixed reactions among football fans around the world. While the announcement of stars Shakira, Justin Bieber, Madonna, and BTS generated excitement, many supporters questioned whether a concert-style performance belongs in football’s biggest event.

The 2026 FIFA World Cup, jointly hosted by the United States, Canada, and Mexico, concluded with the final at MetLife Stadium in New Jersey in the small hours of Monday. For the first time in the tournament’s history, FIFA held an entertainment show during halftime, similar to the Super Bowl tradition in the United States.

FIFA president Gianni Infantino said the halftime show was intended to make the World Cup final a larger global entertainment event and attract a wider audience. The performance featured internationally recognized artists, including Shakira, known for her iconic World Cup songs Waka Waka and La La La, former boy wonder Justin Bieber along with pop legend Madonna and South Korean music group BTS. FIFA said the event will celebrate football, music, and culture on one stage.

However, the announcement has divided fans and football experts. Many welcomed the idea, saying it would make the final more entertaining and help attract younger audiences. They said the presence of world-famous artists will increase the tournament’s global appeal and create an unforgettable experience for spectators.

Others, including seminal punk rock band The Cure frontman Robert Smith, strongly criticized the decision, arguing that football traditions should not be changed. Critics fear that extending the halftime break for a concert could affect players’ physical rhythm, preparation, and match intensity. Some fans also said the focus should remain on the sport rather than celebrity performances.

FIFA assured that the performance was carefully planned to avoid disrupting the match while maintaining high production standards. Security, stage setup, and broadcast arrangements were also coordinated to ensure a smooth event.

As of now, the halftime show remains one of the most talked-about aspects of the 2026 FIFA World Cup final apart from the boorish behavior of the Argentine squad.

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LATEST SPORTS NEWS

Spain beat Argentina after extra time to win FIFA World Cup 2026 title

Spain defeated Argentina 1-0 after extra time to win the FIFA World Cup 2026 title. Ferran Torres scored the decisive goal as Lionel Messi’s expected final World Cup appearance ended in heartbreak.

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Spain players celebrate after defeating Argentina in the FIFA World Cup 2026 final.

Spain are the new FIFA World Cup champions after defeating Argentina 1-0 following extra time in a hard-fought final, ending the defending champions’ reign and lifting the trophy for the second time.

The match remained deadlocked until Ferran Torres found the breakthrough in extra time, scoring the only goal of the contest to hand Spain football’s biggest prize.

Ferran Torres seals Spain’s historic triumph

Spain and Argentina battled through a tense final before Torres produced the decisive moment in extra time. The goal proved enough to separate the two sides as Spain secured their second FIFA World Cup title.

The victory also brought Argentina’s successful title defence to an end after a closely contested encounter.

Lionel Messi ends campaign in tears

The defeat marked an emotional conclusion for Lionel Messi, who is widely expected to have played his final FIFA World Cup match.

After receiving his runners-up medal, the Argentina captain was seen leaving the field in tears following his team’s narrow defeat.

Trophy ceremony draws mixed reaction

The medal and trophy presentation was attended by U.S. President Donald Trump and FIFA President Gianni Infantino. Leaders from fellow tournament co-hosts Canada and Mexico were also present for the final.

Trump and Infantino were booed by sections of the crowd during the trophy ceremony.

Star-studded halftime show grabs attention

Apart from the football action, the World Cup final also featured a high-profile halftime entertainment show inspired by the Super Bowl format.

The performance included Shakira, Madonna, BTS, Justin Bieber and Burna Boy, with the show curated by Coldplay frontman Chris Martin.

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Cricket news

India bring in Harsh Dubey after Washington Sundar injury ahead of Lord’s ODI decider

India have drafted Harsh Dubey into the squad for the third ODI against England after Washington Sundar was ruled out with a right hamstring injury.

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Harsh Dubey

India have made a late change to their squad for the third and final ODI against England after all-rounder Washington Sundar was ruled out with a hamstring injury.

The Board of Control for Cricket in India (BCCI) announced on Saturday that left-arm spin-bowling all-rounder Harsh Dubey has been added to the squad for the series decider at Lord’s.

Washington Sundar ruled out with hamstring injury

Sundar sustained a right hamstring injury during the second ODI against England at Sophia Gardens in Cardiff. The injury has forced him to miss Sunday’s decisive encounter.

According to the BCCI, the all-rounder will undergo scans and seek specialist medical opinion to determine the next course of treatment.

His absence comes as a setback for India ahead of the final ODI, with the three-match series level after England won the second match.

Harsh Dubey earns another opportunity

Harsh Dubey replaces Sundar in the Indian squad after making his ODI debut against Afghanistan in Dharamshala in June, where he returned figures of 3/47.

The young all-rounder was also part of the India A side that secured a 1-0 red-ball series victory in Sri Lanka. During the tour, he claimed four wickets and contributed scores of 30 and 29 with the bat.

Dubey joins India’s spin department alongside Axar Patel and Kuldeep Yadav for the Lord’s clash.

Zimbabwe assignment after England series

Following the conclusion of the England ODI series, Dubey will travel to Zimbabwe for India’s three-match series beginning on July 23 in Harare. The remaining matches are scheduled for July 25 and July 26 at the Harare Sports Club.

India’s squad for the third ODI

Shubman Gill (Captain), Rohit Sharma, Virat Kohli, Shreyas Iyer (Vice-Captain), KL Rahul (WK), Ishan Kishan (WK), Axar Patel, Shivam Dube, Kuldeep Yadav, Jasprit Bumrah, Prasidh Krishna, Arshdeep Singh, Gurnoor Brar, Prince Yadav and Harsh Dubey.

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