Commencing his journey with the JSR Builders and Developers India Pvt. Ltd., Tarun Singh Rawat over the years has become one of the most successful entrepreneurs of Uttarakhand at a young age. He is an amiable and enthusiastic hotelier, producer, philanthropist, and industrialist.
Tarun Singh Rawat aims to bring the nation’s attention to Uttarakhand and its uncharted magnificence by producing movies in the state, eventually establishing it as the next film capital of India. He believes that his conception and storytelling would be able to capture the essence of Uttarakhand and sustain its culture. “Uttarakhand possesses an immense potential for film production that needs to be epitomized,” says Tarun Singh Rawat. “Not only will it be economically flourishing for the state, but it would also solve the problem of youth emigration, which has become one of the major concerns in our state”, he further added.
INTRODUCING INDIA TO UTTARAKHAND’S COURAGE
Born in Mumbai, Tarun Singh Rawat was always intrigued by the movie industry. When he acquired the chance to introduce rifleman Jaswant Singh Rawat and his bravery to Bollywood, he made it a success. He presented the locals of Uttarakhand something no one had ever given
before- a Uttarakhandi hero in Bollywood movies. With his belief that storytelling is an art of building an entire world, he produced ‘72 Hours: Martyr Who Never Died’ which was released in 2019 across 800 theatres in India. This film divulges the fable of the brave rifleman Jaswant Singh Rawat who fought approximately 300 Chinese soldiers during the Sino-Indian war in 1967. The film illustrates his story providing a more prominent insight into his personal life and his journey towards being a celebrated legend. The story is beautifully deciphered on the screen through the joint notion of Tarun Singh Rawat and Avinash Dhyani and was well-received by the audience securing a lasting impression in their hearts. “72: Hours was a dream project for me that laid the foundation of JSR Production House,” revealed Tarun Singh Rawat in a conversation regarding the film.
CAPTURING EVERY NUANCE OF THE HOSPITALITY SECTOR
Tarun Singh Rawat initiated his hospitality journey with a lounge launched to make the residents of Dehradun acquainted with the nightlife they get to witness in the metropolitans. He ruminates that this was his first shot at transforming the definition of hospitality by bringing something new to the platter for the residents of Uttarakhand. Reassessing its strategy, Tarun Singh Rawat along with his younger brother Prashil Rawat and his father, Mr. Jaswant Singh Rawat, after whom the conglomerate is named, decided to expand the business and amp up the plan into a
more lucrative venture. “Operation of the lounge taught me a lot and gave me a solid understanding of the Hospitality industry and its protocols,” Tarun Singh Rawat mentioned.
Hotel JSR Inn, a resort hotel on the outskirts of Dehradun was his next venture followed by Hotel JSR Continental forming the prestigious JSR Group of Hotels. Today, JSR Group of Hotels is a leading hospitality conglomerate in Uttarakhand that has seen rapid growth during the last decade. Tarun Singh Rawat is one of the responsible members for providing a face to the JSR Group of Hotels that exudes luxury and comfort. From Italian-style suits, and a 24*7 live kitchen to a music bar, this venture has proven to be a massive success due to the collective vision of the brothers. The opening of JSR Farms in 2013 proved to be quite prosperous.
Presently, this hospitality giant seeks to expand its services by incorporating a contemporary and more stylized semblance to its properties. Tarun Singh Rawat is also anticipating adding two more hotels to the conglomerate.
A NEW AGE OF PRODUCTION IN NORTH INDIA
JSR Production House is the first one to introduce anti latency sensor-based virtual production in the north region of our country. It is providing a chance for the local people of Uttarakhand to explore the movie industry without having to leave the state premises. Tarun Singh Rawat is currently working on his upcoming movie ‘Mussoriie Boyz’ which is about four friends who get together for a reunion trip to Mussoorie.
In a span of a few years, Tarun Singh Rawat has made JSR Production House a place where one can find everything. They are the first production company in Uttarakhand that provides pre- to post-production amenities. Recording, dubbing, storyboarding, and video editing are a few to name. Taking JSR Group to such an impeccable place, Tarun Singh Rawat is an inspiration to the youngsters of our country. Seizing the opportunities in hand and churning out successful ventures proves his stance as a visionary and successful entrepreneur.