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Japan’s Uniqlo appoints Katrina Kaif as company’s first Indian brand ambassador

The 40-year-old actor will appear in the campaigns for Uniqlo on both online and offline platforms.

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Katrina Kaif

The Japanese clothing retailer Uniqlo has chosen Bollywood actor Katrina Kaif as its first brand ambassador in India as it tries to attract premium customers and expand its store base.

According to the retailer, on Tuesday, the 40-year-old actor will appear in the campaigns for Uniqlo on both online and offline platforms. Kaif joins the ranks of tennis star Roger Federer, who was appointed as Uniqlo’s global brand ambassador in 2018.

The one-year relationship will see the Bollywood actor support the brand’s Fall-Winter 2023 campaign, which will range all media channels including print, the web, and outdoor, as well as in-store promotional material.

In India, where Uniqlo made its debut in 2019, there are currently 10 stores and plans for two more. The majority of these are in Delhi-NCR, although there are also a few in Lucknow, Chandigarh, and Zirakpur in Punjab. Mumbai would soon get stores from it. With its casual clothing styles, the company attracts customers of all ages.

With the Mumbai store launch in mind, the brand Uniqlo brings more exciting news for Katrina’s fans as the actor has not only established herself in the film industry but in recent times has also made a name for herself in the beauty industry through her makeup brand Kay Beauty. Today, the actor is stepping one step higher by establishing herself in the fashion world through the Japanese brand Uniqlo.

On being chosen as a brand ambassador Katrina said, Uniqlo has been her go-to brand for daily essentials and over the years. The actor further said, admired how efficient and cutting-edge their products are. Their easy, premium clothing is also incredibly adaptable and ideal for creating a daily outfit, she added.

CEO of Uniqlo India Tomohiko Sei said, they are thrilled to have Katrina Kaif join us as Uniqlo’s first brand endorser in India.

Uniqlo is one of the largest fashion companies in Japan in fast retailing. The other brands in the group are GU, Theory, PLST Comptoir des Cotonniers, Princesse tam.tam, J Brand, and Helmut Lan. It is the largest of the eight brands in the group.

Meanwhile, Katrina Kaif will be next seen in Tiger 3 alongside Salman Khan. The film which is produced by Aditya Chopra under YRF banners is scheduled to hit the theaters this year on Diwali.

Entertainment

Dhurandhar raw and uncut version set for digital premiere on two major streaming platforms

In a major surprise for action film fans, the raw and uncut version of Dhurandhar is launching tomorrow across both Netflix India and JioHotstar with uncensored footage and multiple audio tracks.

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Dhurandhar

Indian cinema enthusiasts are in for an unexpected treat as the highly anticipated unfiltered version of the blockbuster film Dhurandhar is officially heading to digital platforms. In a surprising double-platform strategy, the raw and uncut cut of the action-packed movie is scheduled to begin streaming on both Netflix India and JioHotstar.

The sudden announcement from the streaming platforms has sparked significant buzz across social media. While much of the recent digital speculation has centered around the streaming schedule for the sequel, media updates have confirmed that this specific raw release applies to the franchise’s first installment. Starting tomorrow, viewers in India will be able to watch the unfiltered version of the movie in multiple regional languages, including Hindi, Telugu, and Tamil, complete with intense gore sequences and raw dialogues that were previously trimmed.

Dual-platform digital release brings uncensored action

The announcement has cleared up initial confusion among fans who were anticipating updates regarding the franchise. While international audiences have seen varied streaming distributions for the franchise, viewers within India will uniquely get access to the first film’s “undekha” (unseen) cut simultaneously on two separate streaming applications.

The standard digital premiere for the second installment, Dhurandhar 2, remains locked for June 4, 2026, on JioHotstar and will mirror the standard censored cut that was showcased during its theatrical run. However, for fans seeking an uncompromising, high-octane cinematic experience, the original film’s extended, raw edition arrives online tomorrow on both competing streaming services.

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Dhurandhar 2 bags massive OTT deal, likely to stream on JioHotstar after IPL 2026

Dhurandhar 2 lands a Rs 155 crore OTT deal with JioHotstar and may release after IPL 2026.

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Dhurandhar

The upcoming Bollywood film Dhurandhar 2 has reportedly secured a significant OTT deal, underlining its strong market buzz ahead of release. According to media reports, the film’s digital streaming rights have been acquired by JioHotstar for approximately Rs 155 crore.

The makers are expected to follow a strategic release plan, with the film likely to premiere on the platform after the conclusion of the Indian Premier League (IPL) 2026 season. JioHotstar also holds digital streaming rights for the tournament, and the post-IPL window is seen as an effort to retain audience engagement.

Reports suggest that the film could arrive on OTT in late May or early June 2026, depending on its theatrical release schedule and run. However, there is no official confirmation yet regarding the exact streaming date.

Industry observers note that the reported deal highlights the growing demand for big-ticket Hindi films among streaming platforms, especially those expected to draw strong audience interest.

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Ramayana teaser unveiled as Ranbir Kapoor appears as Rama in Nitesh Tiwari’s epic film

The teaser of Ramayana has been released, showing Ranbir Kapoor as Lord Rama. The film will release in two parts in 2026 and 2027.

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Ramayana Teaser

The teaser of Nitesh Tiwari’s upcoming film Ramayana has been released, offering the first glimpse of Ranbir Kapoor in the role of Lord Rama. The film, which is planned as a two-part cinematic project, is scheduled for a Diwali release later this year.

The teaser shows several key moments, including scenes from the coronation and the exile period in the forest of Panchavati. Ranbir Kapoor appears in the role of Rama with a calm and composed presence. The teaser also briefly shows Yash in the role of Ravan towards the end.

Ahead of the teaser launch, Alia Bhatt shared a video message on social media asking audiences to support the project and Ranbir Kapoor’s work on the film. In the video, she said the “Rama unit” video would be released and encouraged audiences to watch and support the film.

Budget and scale

Producer Namit Malhotra said the film has been in development for six to seven years and is being made on a large scale. According to him, the total budget for both parts is around $500 million, which is over Rs 4,000 crore combined.

He said the film is being made for a global audience and aims to present the epic on a large cinematic scale while remaining efficient in production.

Music collaboration

The film’s music is being composed through a collaboration between AR Rahman and Hans Zimmer. Rahman said working on a project based on such an iconic epic is challenging, as the team wants to present something new while respecting the importance of the story.

Release plan and cast

The film will be released in two parts. The first part is scheduled for a worldwide release in October 2026 ahead of Diwali, while the second part is planned for release during Diwali 2027.

Apart from Ranbir Kapoor, the film also stars Sai Pallavi, Sunny Deol, Ravi Dubey and Yash in important roles.

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