English हिन्दी
Connect with us

Trending

Korean gaumata ad lands company in controversy, ad showed women as cows

The 52-second ad from South Korea’s biggest dairy company Seoul Milk has gone viral and is getting flayed for portraying women as cows.

Published

on

Korean gaumata ad lands company in controversy, ad showed women as cows

A 52-second ad from South Korea’s biggest dairy company Seoul Milk has gone viral and is getting flayed for portraying women as cows. Perhaps the ad-makers took the Indian sentiment of worshipping cows as goddesses too seriously, and rather inappropriately.

Upon its release on November 29, the advertisement stirred public outrage for portraying such derogatory content. The company removed it on December 8.

The ad shows a number of women in white in a peaceful natural environment. The male voiceover speaks about how these women-cum-cows drink clean and pure water and live peacefully on an organic diet. He also adds how they should be approached with caution.

As they practice yoga and drink water from a stream, a man comes and starts shooting them. He mistakenly steps on a twig, the women spot him and like Wizarding World’s Animagi, they turn into cows and start mooing.

The advertisement then ends with a description of their product as clean, organic and 100% pure milk. 

Watch the video here:

https://www.youtube.com/watch?v=uubjOfdUr-M

Soon after its airing, debates were sparked off all around the world over the inherent and unabashed sexism in the ad, as well as consent before being recorded.

An official apology was issued by Seoul Dairy Cooperative, Seoul Milk’s parent company. The company sincerely apologized to everybody who felt uncomfortable and disrespected due to the advertisement.

In addition to the apology, the company also mentioned how seriously they took the matter. They said they would ensure that no such repeats happen. They also claimed to conduct an internal review to look into the matter.

However, this was not the first time that something like this came up in South Korea. In May 2021, a total of three South Korean companies had to pull their ads due to severe backlash from the public. 

Entertainment

Dhurandhar review: Ranveer Singh roars back, Akshaye Khanna shines in intense spy thriller

Ranveer Singh returns with a ferocious performance in Dhurandhar, supported by Akshaye Khanna, Sanjay Dutt, and a gripping espionage storyline set against real historical events.

Published

on

Dhurandhar review

Ranveer Singh makes a striking return to the big screen with Dhurandhar, delivering a fierce, layered performance in Aditya Dhar’s ambitious spy thriller. Blending historical terror incidents with a fictional revenge saga, the film explores India’s covert response to cross-border terrorism through the secret project ‘Dhurandhar’.

A brutal world built around revenge and espionage

Set around the IC-814 Kandahar hijack and the 2001 Parliament attack, Dhurandhar opens with Ajay Sanyal, an Intelligence Bureau officer played by R Madhavan, who strongly opposes releasing captured terrorists. Despite his resistance, bureaucracy prevails, setting the stage for the covert mission he later leads.

The project introduces its central weapon — Humza Ali Mazari, later revealed to be Jaskirat Singh Rangil — portrayed by Ranveer Singh with ferocity and emotional depth. Dropped straight into Karachi’s dangerous Lyari district, Humza navigates a nexus of gangs, politicians, and the ISI, with the narrative also touching upon tensions between local Pakistanis and Baloch communities.

Performances that elevate the film

Akshaye Khanna nearly steals the spotlight as a feared Lyari gangster inspired by Rehman ‘Dakait’ Baloch. Sanjay Dutt’s portrayal of SP Chaudhry Aslam brings an intimidating presence, while Arjun Rampal’s Major Iqbal leaves a lingering impact despite limited screen time.

Sara Arjun plays Yalina with conviction, and the film also features an unrecognisable Gaurav Gera in a surprise appearance.

Music, violence, and a split narrative

Shashwat Sachdev’s background score stands out, weaving classic Pakistani melodies with Indian retro hits to complement the film’s shifting tones. Viewers should be prepared for intense brutality, graphic torture scenes, and sudden shifts in narrative style — especially in a second half that feels markedly different from the first.

The episodic structure, archival footage, and mix of real and fictional characters add layers, though some may find the format distracting.

Ending that sets up part two

While the film does not end on a dramatic cliffhanger, its teaser for the second part — scheduled for March 19, 2026 — ensures audiences will return to witness the conclusion of Humza’s journey.

Continue Reading

Cricket news

Virat Kohli hits record 53rd ODI century as India build big total in Raipur

Virat Kohli’s superb 53rd ODI century and Ruturaj Gaikwad’s 105 powered India past 280 in the second ODI against South Africa after a strong 195-run stand.

Published

on

virat kohli

India put up a commanding batting display in the second ODI against South Africa in Raipur, with Virat Kohli smashing a record-extending 53rd ODI century and Ruturaj Gaikwad delivering a superb hundred to push the hosts near the 300-run mark.

Kohli anchors India’s recovery after early wickets

After being asked to bat first, India stumbled early with Rohit Sharma and Yashasvi Jaiswal departing at a score of 62. The situation changed once Virat Kohli and Ruturaj Gaikwad joined forces for the third wicket.

The pair stitched a formidable 195-run partnership, stabilising the innings and then accelerating with precision. Kohli, who had already hit a century in the previous ODI, continued his rich form by reaching his 53rd ODI ton—also his 84th international century.

Gaikwad strikes his first ODI hundred

Ruturaj Gaikwad took time to settle but shifted gears beautifully, bringing up his maiden ODI century with a boundary. His 105 off 83 balls included strong strokes, including a six and four in a single over off Keshav Maharaj. He eventually fell to Marco Jansen while attempting to clear the boundary.

India surge past 280

Kohli remained firm at the crease, striking timely boundaries and even surviving a close chance off Corbin Bosch. KL Rahul supported him at the other end as India crossed 280 in the 39th over, building momentum for a possible 350-plus total.

Continue Reading

India News

Dead frog found in Gwalior school meal sparks probe into hygiene lapses

A dead frog discovered in a Mid-Day Meal at a Gwalior school has led to a district investigation following earlier complaints of poor food quality.

Published

on

A disturbing incident at a government primary school in Gwalior has triggered an official inquiry after a dead frog was found in food prepared under the Mid-Day Meal scheme. The discovery has renewed concerns over food safety standards in schools across Madhya Pradesh.

Viral image prompts swift action by district authorities

A photo circulating online showed a dead frog in a cooked vegetable dish reportedly served at the Government Primary School in Gokulpura. The incident came to light when teachers noticed the contamination before lunchtime. They recorded a video, alerted authorities and pointed out that complaints about foul smell, insects and poor-quality food had been raised earlier as well.

The uproar prompted immediate intervention from the District Panchayat. The Chief Executive Officer ordered a detailed probe, directing District Education Officer Hariom Chaturvedi to verify the video’s authenticity and review how the contamination occurred.

Separately, senior officials, including Collector Ruchika Chauhan, have sought reports from the school administration and the Mid-Day Meal provider. Authorities have stated that strict disciplinary action will follow if negligence is confirmed.

Renewed scrutiny of the Mid-Day Meal programme

This incident adds to ongoing concerns about hygiene and monitoring under the meal scheme, which is meant to improve child nutrition and encourage school attendance. Despite being a key welfare initiative, repeated lapses in food quality have been reported in the state, raising questions about oversight and accountability.

Continue Reading

Trending

© Copyright 2022 APNLIVE.com