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BJP sharpens Bengal strategy ahead of PM Modi’s March 14 rally in Kolkata

BJP is fine-tuning its West Bengal political strategy ahead of Prime Minister Narendra Modi’s March 14 rally in Kolkata, focusing on welfare promises, targeted campaigning and the voter roll controversy.

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Mamata Banerjee

As Prime Minister Narendra Modi prepares to address a major rally at Kolkata’s Brigade Parade Ground on March 14, the Bharatiya Janata Party is refining its political strategy in West Bengal. The party aims to build on its earlier electoral gains while responding to new developments, including the controversy surrounding the revision of electoral rolls.

The rally is expected to mark the beginning of the next phase of the BJP’s political mobilisation in the state after the completion of nine Parivartan Yatras across different regions.

Welfare pitch and targeted campaign

According to party leaders, the BJP is planning a stronger welfare and development package in its manifesto to counter the cash support schemes run by the ruling All India Trinamool Congress government led by Chief Minister Mamata Banerjee.

A senior BJP leader said examples from states like Bihar and Maharashtra, where women have received financial assistance through welfare programmes, are being cited to highlight the party’s record of delivering on promises.

At the same time, the BJP is planning a more focused electoral strategy rather than aggressively contesting every seat. Party leaders believe a targeted approach centred on welfare, law and order, and economic opportunities could help consolidate support among Hindu voters in the state.

Learning from the 2021 election

The BJP’s rise in Bengal remains central to its current planning. The party grew significantly in the state during the last Assembly election, increasing its tally from three seats previously to 77 seats and becoming the main opposition to the TMC.

However, the 2024 general election saw a decline in the party’s performance, with the BJP winning 12 seats compared with 18 in 2019.

Senior leaders, including Union Home Minister Amit Shah, have been closely monitoring the campaign strategy along with party leaders responsible for the state such as Bhupender Yadav, Amit Malviya, Biplab Kumar Deb, and Sunil Bansal.

One lesson from the 2021 campaign, party leaders say, was the overdependence on leaders who had defected from the TMC ahead of the polls. According to them, electoral success in Bengal depends heavily on strong grassroots cadres.

Political mapping of the state

The BJP’s internal assessment divides the state into three broad political zones.

The northern belt includes districts such as Darjeeling, Alipurduar, Siliguri, Jalpaiguri, and Cooch Behar, extending towards Malda. The party has gradually built support here among tea garden workers and Rajbanshi voters.

The central belt, stretching from Purulia to Howrah and Hooghly, includes traditional BJP strongholds such as the Medinipur and Bardhaman regions.

The southern stretch, covering parts of North 24 Parganas and South 24 Parganas, remains more challenging. Here the BJP is focusing on consolidating support among communities such as Matua and Namasudra voters, including Hindu refugees who migrated from Bangladesh.

Several senior TMC leaders, including Mamata Banerjee and party national general secretary Abhishek Banerjee, represent constituencies in this region.

Minority vote and voter roll controversy

The Muslim vote continues to play a decisive role in Bengal’s electoral politics, particularly in districts like Murshidabad, Malda, and parts of North and South 24 Parganas, where the TMC has traditionally enjoyed strong support.

Meanwhile, a political dispute has emerged over the Special Intensive Revision of electoral rolls. The exercise aims to update and verify voter lists but has been criticised by the TMC, which claims it could lead to the removal of voters in minority-dominated areas.

Mamata Banerjee has accused the BJP of attempting to influence the electoral process through administrative means. The BJP has rejected the allegation, stating that the revision is a routine procedure conducted by the Election Commission of India to maintain accurate voter records.

Cultural messaging and urban voters

The BJP is also adjusting its messaging strategy in the state. Unlike the 2021 campaign, where religious processions were a prominent feature, the party is now placing greater emphasis on Bengali cultural symbols and regional identity.

In recent speeches in Bengal, Prime Minister Modi has begun with invocations such as “Jai Ma Kali,” signalling an effort to combine cultural appeal with broader political messaging.

Party leaders also note that the BJP saw a rise in vote share in several urban areas during the 2024 general election and hopes to expand that support in future contests.

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Piyush Goyal to visit UK for talks on India-UK trade pact implementation

Commerce Minister Piyush Goyal will travel to the UK this week to review preparations and discuss implementation of the India-UK trade agreement before it comes into force on July 15.

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Union Commerce and Industry Minister Piyush Goyal is set to visit the United Kingdom from June 25 to 27 for high-level discussions aimed at ensuring the smooth implementation of the recently concluded India-UK trade agreement.

The visit comes ahead of the scheduled enforcement of the India-UK Comprehensive Economic and Trade Agreement (CETA) and the Double Contribution Convention (DCC) on July 15. During the trip, Goyal is expected to engage with senior British officials and industry representatives to review preparedness for the rollout of the landmark agreements.

Focus on implementation issues

During his stay in London, Goyal is expected to meet UK Secretary of State for Business and Trade Peter Kyle to discuss key implementation-related matters, including operational frameworks, regulatory coordination and measures to facilitate bilateral trade and investment.

The discussions are also likely to cover industry concerns and unresolved issues related to the practical execution of the agreement, with both countries seeking a seamless transition before the pact comes into force.

Trade pact to take effect from July 15

India and the UK had earlier announced that the Comprehensive Economic and Trade Agreement, along with the Double Contribution Convention, would become operational from July 15. The agreement is expected to deepen economic engagement between the two countries by reducing tariffs, improving market access and strengthening investment ties.

The upcoming visit is being viewed as a significant step in ensuring that businesses on both sides are prepared to benefit from the agreement from day one.

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Iran invites PM Modi to attend former Supreme Leader Ali Khamenei’s funeral

Iran has reportedly invited Prime Minister Narendra Modi to attend the state funeral ceremonies of former Supreme Leader Ayatollah Ali Khamenei.

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PM Narendra Modi

Prime Minister Narendra Modi has reportedly been invited by Iranian President Masoud Pezeshkian to attend the funeral ceremonies of former Iranian Supreme Leader Ayatollah Ali Khamenei, according to diplomatic sources and media reports.

Iran is preparing to hold extensive state funeral and burial ceremonies for Khamenei, who served as the country’s Supreme Leader for more than three decades. The ceremonies are expected to take place over several days and are likely to witness the participation of senior leaders and dignitaries from across the world.

According to reports, the Iranian leadership has extended formal invitations to several international leaders, including Prime Minister Modi, as part of the planned state mourning events.

However, there has been no official confirmation so far from India’s Ministry of External Affairs regarding whether Prime Minister Modi will attend the ceremonies.

The invitation comes amid longstanding diplomatic and strategic ties between India and Iran. New Delhi had earlier conveyed condolences following Khamenei’s death and reiterated its support for peace and stability in the region.

Iran had earlier announced that the state funeral ceremonies, initially postponed, would be held between late June and early July. Authorities in Tehran are expecting a massive turnout for the final rites, with millions of mourners anticipated to participate in the ceremonies.

Ayatollah Ali Khamenei remained Iran’s highest political and religious authority from 1989 until his death, playing a central role in shaping the country’s domestic and foreign policies for decades.

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315 districts across India at high risk as rainfall deficit and El Nino raise drought concerns

The Centre has identified 315 vulnerable districts across India as rainfall deficit and El Niño concerns threaten the ongoing kharif season.

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With the southwest monsoon recording a sharp rainfall deficit and concerns mounting over the impact of El Nino, the Centre has identified 315 districts across the country as vulnerable to below-normal rainfall during the ongoing kharif season.

According to the Union Agriculture Ministry, the country had recorded a rainfall deficit of around 43 per cent till June 23, prompting authorities to initiate a nationwide preparedness exercise to minimise the impact on agriculture and rural livelihoods.

The identified districts have been categorised based on irrigation coverage, which determines their ability to withstand prolonged dry spells. Of the total, 111 districts with irrigation coverage of less than 25 per cent have been classified as the most vulnerable. Another 76 districts with irrigation coverage between 25 and 50 per cent fall under the medium-risk category, while 128 districts with irrigation coverage exceeding 50 per cent have been placed in the relatively lower-risk category.

Officials have directed state governments to activate district-level contingency plans to protect crop production during the crucial monsoon season. These plans include measures such as promoting drought-tolerant crops, revising sowing schedules and strengthening water conservation efforts.

The government has also set up dedicated monitoring mechanisms, including an El Nino Monitoring Cell and a Crop Weather Watch Group, to closely track weather developments and coordinate response measures.

Meteorological agencies have forecast below-normal monsoon rainfall this year, with El Nino conditions expected to strengthen during the June-September period. The weather phenomenon is historically associated with weaker monsoons in India and can adversely affect agricultural output, water availability and rural incomes.

The southwest monsoon contributes nearly 70 per cent of India’s annual rainfall and remains critical for the country’s agriculture sector, particularly for rain-fed crops such as rice, pulses and oilseeds.

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